Privacy policy


The enclosed statement regarding customers, suppliers and other business partners pertains to how Pursuit Femmes (‘the Company”) respects these groups’ concerns about privacy. This privacy statement applies to all entities of Pursuit Femmes and is maintained by Pursuit Femmes Head office Belgium, Epicealaan 4, 2910 Essen. This privacy statement does not address applicants and employees.

This privacy statement can change from time to time and the most current statement is regularly published on the Pursuit Femmes website. If Pursuit Femmes processes major changes to this policy the customer, supplier or business partner will be kept informed by a notification on our website.

The purpose of this privacy statement is to inform individuals on how the Company securely collects and processes data so that privacy is maintained. Pursuit Femmes respects and protects privacy in accordance with the European General Data Protection Regulation (GDPR) and other applicable laws. Further explanation is given here on what kinds of personal data Pursuit Femmes processes, the purpose of processing and how the Company may share personal data with third parties.

What data is being collected?

Pursuit Femmes may process the below data for the purposes as described below:

  • Name, address
  • Email address,
  • Telephone number
  • Date of birth and age
  • Gender
  • Location
  • Bank account number, credit card details
  • IP address, Browser ID
  • Behavior on site

This list is not exhaustive and Pursuit Femmes may collect and process data that is useful for its services. Not all data above is collected and processed for every customer, supplier and business partners. Often the data is limited to only a few of the above details. The data collected is dependent upon the purpose of processing.

The Company does not collect and process sensitive data such as ethnic and racial origins, political opinions, religious beliefs, trade union memberships, physical or mental health conditions, genetic or biometric details or sexual preferences. Pursuit Femmes may use sensitive data such as bank account number. Also, Pursuit Femmes may combine received data points in order to develop a profile useful in sending personalized offers and advertisements. Pursuit Femmes is aware of the sensitivity and impact on individual privacy and has taken appropriate actions to handle all data carefully.

How does Pursuit Femmes collect data?

Pursuit Femmes may collect data for the use of products and services. This data may be directly collected or from individuals or from his/her devices. For example, the Company may collect data from or about the individual through the Company’s website, social media pages, customer service email messages upon sign up for Company newsletters and personalized offers, upon purchase of Pursuit Femmes product or when individuals register for an account. When individuals purchase a product from Pursuit Femmes, the Company may collect his/her registration information, status of order and purchase history. Pursuit Femmes may collect information about the individual from other sources such as public databases, third party processors or social media.

4.1 Personal data directly collected from customer, supplier and business partner.

Pursuit Femmes collects and processes personal data sourced directly from the customer, supplier or other business partners. These parties have made the choice to provide this data to Pursuit Femmes. For example, when parties provide email addresses in order to receive a digital receipt or to conduct business with Pursuit Femmes.

How does Pursuit Femmes use this data?

Pursuit Femmes mainly uses this personal data based upon a contractual obligation, legal obligation, consent or legitimate interest.

Pursuit Femmes will process data that is necessary for the performance of a contract with suppliers and other business partners. Pursuit Femmes also processes data under the lawful basis of a legal obligation. Based upon legal obligation, the Company may store specific financial data for a period of time to meet requirements set by national tax authorities. Pursuit Femmes may also process your data for the purpose of a legitimate business interest such as to strengthen our relationship with these parties. The Company may provide these parties with communications regarding its services that it thinks might interest the parties. The Company takes into consideration the balance between privacy impacts and the Company’s legitimate business interest. Pursuit Femmes may process personal data when consented to do so. For example, the Company may lawfully ask these parties for consent to set up a profile in order to send personalized offers. The Company also asks permission to place a cookie on devices in order for the Company to set up profiles and place ads. When Pursuit Femmes processes data based on these legal grounds, these parties have the right to object, restrict, erase, access and ask data portability.
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Why does Pursuit Femmes process this data?

1. To respond to questions, when contacted;

When an individual wants to get in contact with Pursuit Femmes, the Company will use this data to reply on the request or question. Pursuit Femmes may process your name, email address and correspondence with Pursuit Femmes. Pursuit Femmes processes this data based on the individuals consent when he/she provided the data.

2. To complete orders and when an account is registered;

Pursuit Femmes asks to fill in personal information when an individual wants to complete an order and/or registers for an account. Some of this information is required: title, first name, last name, address, email, password. The information required for a purchase is based on a contractual obligation and to inform the individual about the status of the order. In order to complete a purchase Pursuit Femmes may use data for processing payment, delivery, status updates and other communication such as, notification of the delivery status or sending information. Information Pursuit Femmes may process is name, gender, contact details, email address, purchase history, bank account details. Personal information and order history are saved on a secure server.

3. For development and improvement of products and services;

For the legitimate interest to develop and improve products and services, Pursuit Femmes may collect and process personal data. Based on analysis of customers’ behavior Pursuit Femmes can modify its products and services. This customer behavior is based on visitor statistics and how often visitors have clicked on website pages and the items purchased. Pursuit Femmes may use third parties such as Google Analytics to analyze the visitor behavior in order to improve its services. Pursuit Femmes may share personal data with third parties who provide Pursuit Femmes with web hosting, analysis, payments and other similar services. The personal data Pursuit Femmes may use are contact details, email address, payment information, correspondence and technical data from the individuals devices such as IP-address, Browser ID and the pages the individual visited on the Pursuit Femmes website.

4. To comply with law and regulations;

Pursuit Femmes shall comply with laws and regulations and therefore personal data could be required to comply, for example for legal obligations such as tax purposes. Personal data Pursuit Femmes may process are name and contact details.

5. To deliver greater website functionality;

Pursuit Femmes may process technical data if an individual uses Pursuit Femmes’ website. This technical data is used for managing and improving the websites. If an individual chooses to enter language preferences, the Company processes this data in order to save this for the next visit. Pursuit Femmes uses cookies on their website in order to make sure a visit is easy to access and use. Read more about cookies in the cookie policy. Pursuit Femmes may process the data that is entered by the individual on our website which is linked to IP address and Browser ID.

6. To connect with parties through social media;

Pursuit Femmes makes use of social media accounts such as LinkedIn, Instagram, TikTok, Pinterest and Facebook. The Company processes data based on consent. If an individual contacts Pursuit Femmes through one of the mediums the data is used in order to reply on these messages. If an individual connects through a social media account with Pursuit Femmes, the Company may share data with the provider of this account. The information Pursuit Femmes shares is governed by the social media provider Privacy Policy.
Personal data that Pursuit Femmes may process are: name and email address and the data used in your message. If an individual clicks on one of the icons on the website the individual will be linked through to these third party website. If an individual enters these websites these third parties may be able to place a cookie on the same device. Read more about cookies in the cookie policy.

7. For assessment or acceptance of customers, suppliers and other business partners;

When a customer orders at, or supplier or business partner works with Pursuit Femmes, the Company may process personal data to assess the identity and screening based on a contractual obligation. Pursuit Femmes may process contact details, name, address, email address and bank account information.

8. For executing (contractual) agreements;

Pursuit Femmes may process data when a customer purchases items on the website. The data Pursuit Femmes processes is based on the transaction such as name, shipping information, bank account details, consent for personalized offers and terms and conditions. Pursuit Femmes works with suppliers and other business partners wherefore the Company processes data for invoices, payment information and delivery information. Pursuit Femmes processes data such as name, address, email address, telephone number, order history and bank account number. Pursuit Femmes processes this data based on a performance of a contract.

9. To show personalised advertisements;

Pursuit Femmes may send personalized offers if the individual has given consent. An individual can sign up for the Pursuit Femmes newsletter and personalized offers by submitting an e-mail address in the newsletter and personalized offer module found at the bottom of any page on this site or in the store. Pursuit Femmes does not send newsletters and personalized offers to customers or registered visitors unless the individual has given consent for the newsletter and personalized offers specifically. All newsletters and personalized offers contain an opt-out link in case the individual wishes to unsubscribe from receiving further newsletters and personalized offers at any time. Personalized offers are sent to an email address which could contain advertisements that might interest the individual based on purchase history and online behavior such as an abandoned shopping cart.

Personal data Pursuit Femmes process for sending out personalized offers are data the individuals shared actively with Pursuit Femmes such as name, email address and purchase history and data Pursuit Femmes obtained based on the individuals interaction with the website. Pursuit Femmes may use IP address and Browser ID to track your behavior on our website if you have given consent for accepting cookies.

If an individual does not want to receive these emails anymore the individual is able to withdraw consent at any time or able to unsubscribe from these newsletters and personalized offers via marketing email received.

To whom does Pursuit Femmes share personal data?

Pursuit Femmes is a global organization and may provide data to other Pursuit Femmes stores and offices as this is necessary for the service it offers. This data is processed for administrative purposes. Those countries may not have the same data protection laws as the country in which you initially provided that information. When Pursuit Femmes transfers information from or about its or its use of products to other countries, the Company will protect it as described in this privacy policy. By using products, parties give consent to the transfer of information from or about the individual or use of Pursuit Femmes’ products to countries outside of country of residence.

Pursuit Femmes may process data to other companies outside of the European Economic Area. If Pursuit Femmes processes data with a country that does not ensure an adequate level of protection of data, Pursuit Femmes ensures appropriate safeguards are in place such as standard contractual clauses from the European Commission or the US Privacy Shield.

Pursuit Femmes has data processing agreements with third parties to ensure that data is applied with the same level of security and confidentiality as by Pursuit Femmes. Pursuit Femmes has data processing agreements with third parties which define the rights and obligations regarding GDPR. Pursuit Femmes decides for which purposes the third party can process data and the third party is obliged to comply with these instructions from Pursuit Femmes.

How long will we store your personal data?

Pursuit Femmes shall store data no longer than necessary. Pursuit Femmes will only store the data in line with legal retention periods and based on lawfulness of processing.

Pursuit Femmes may store personal data to fulfill the legal grounds of a contractual obligation, legal obligation and to prepare, defend or exercise legal claims and in general where Pursuit Femmes has a legitimate interest in doing so. Pursuit Femmes may also store data which is given through consent.


Under the age of sixteen (16) Pursuit Femmes requests to make a reasonable effort to verify that a parent or guardian has provided the appropriate consent.

What are your rights?

The individual has the ability to request access, restriction, portability, erasure, rectification and file a complaint by contacting

If the individual would like to file a complaint, the Company asks that the employee send an email to

The individual has the following rights:

  • Right to access the personal data Pursuit Femmes holds at any time.
  • Right to ask Pursuit Femmes to correct his or her personal data that is incorrect and to complete incomplete information Pursuit Femmes holds about he or she.
  • Right to be forgotten and to object and ask Pursuit Femmes to delete personal data if Pursuit Femmes has no legal or regulatory obligation to keep this data.
  • Right to restrict personal data.
  • Right to ask Pursuit Femmes to provide the employee with a copy of his/her personal data that Pursuit Femmes holds.
  • Right to file a complaint with Pursuit Femmes or with the Supervisory Authority.

Pursuit Femmes shall communicate rectification or erasure of your personal data with third parties unless it proves impossible or involves disproportionate effort. Pursuit Femmes shall inform the individual of the third parties should this matter occur.

When the individual exercises a request please elaborate on the personal data Pursuit Femmes may process about you by giving Pursuit Femmes more background of the personal data. For restriction specify the request to a specific department, process, team, incident or service. Try to include timeframes, names, dates, type of processing and documents to enable Pursuit Femmes to process the request as soon as possible. Pursuit Femmes will respond to the request within one month of receipt.

Cookies, profiling and withdraw consent

Pursuit Femmes may send personalized offers based on account and/or website behavior. Pursuit Femmes only send out personalized offers if it is consented to receive these offers.

Pursuit Femmes uses cookies on its website such as functional, analytical and tracking cookies. Pursuit Femmes uses these cookies to make the shopping experience more personal. Pursuit Femmes shall only place a tracking cookie if explicit consent is given on the website. Pursuit Femmes and third parties are then able to monitor its behavior and can modify advertisements based on interests.

Parties have the right to withdraw consent at any time to unsubscribe from personalized offers via marketing emails. To withdraw consent for tracking and other cookies can be done in the cookie banner. Under ‘preferences’ the cookie settings can be adjusted.

How shall we protect your personal data?

Pursuit Femmes has taken appropriate and reasonable organizational and technical security measures in order to ensure the safety of your personal data in its systems. Pursuit Femmes shall not process data to third parties unless the Company has a legal ground to do so, for example consent is given or if it is required by law.

Additionally, employees at Pursuit Femmes are trained to ensure they handle all personal data with care and strict confidentiality. For staff, personnel access rights have been specified to serve the applicable legitimate purposes required for the individual to perform his or her duties.

Links and Contact details

Pursuit Femmes is not responsible for collection and processing of other organizations. This Privacy statement does not address personal data of any third party operating that is linked to Pursuit Femmes.

For questions or a request please contact customer service:
Email address:


Openbaar parkeren: Je kunt gebruik maken van Parking Brabo – Grote Markt, Parking Groenplaats, Parking Steendok of Parking Zuid, die op loopafstand van de winkel liggen. Controleer de beschikbaarheid en tarieven voor je bezoek.

Komende van station Antwerpen Centraal:

  1. Tram: Neem tramlijn 11 of 24 naar Groenplaats, dan een korte wandeling naar de Sint-Michielstraat of metro: 3, 5, 9 en 15 naar de groenplaats gevolgd door een korte wandeling.
  2. Bus: Bus 22 of 180 naar Groenplaats, gevolgd door een wandeling naar je bestemming.
  3. Lopen: Het is ongeveer 25-30 minuten lopen van het station naar de Sint-Michielstraat.

Komende van station Antwerpen Zuid:

  1. Tram: Tram 4 of 24 naar Groenplaats, dan een korte wandeling naar de Sint-Michielstraat.
  2. Bus: Bus 180 naar Groenplaats, gevolgd door een wandeling naar je bestemming.
  3. Lopen: Het is ongeveer 20-25 minuten lopen van het station naar de Sint-Michielstraat.
  4. Metro: Lijn 3, 5, 9 of 15 brengt je naar Groenplaats en vanaf daar is het 13 minuten lopen naar de winkel.

Fiets en E-step opties:

  1. Fiets: Huur een A-Velo fiets of maak gebruik van Donkey/Blue-bike verhuur in de buurt van het station.
  2. E-step: Je kunt de Bird-, Lime- of Poppy-app gebruiken voor een ritje van ongeveer 12 minuten, dat ongeveer 3,5 – 5 euro kost. Je vindt deze overal in de stad.
    Vergeet niet de dienstregelingen en routes te controleren om je reis naar wens te plannen.

Als je feedback hebt of als er iets onduidelijk is, laat het ons dan weten. We kijken ernaar uit je te ontvangen en samen jouw perfecte pak te ontwerpen!


Public Parking: You can use Parking Brabo – Grote Markt, Parking Groenplaats, Parking Steendok or Parking South, which are within walking distance of your shop. Check availability and rates before your visit.

Coming from Antwerp Central Station:

  1. Tram: Take tram line 11 or 24 to Groenplaats, then a short walk to Sint-Michielstraat or metro: 3, 5, 9 and 15 to the groenplaats followed by a short walk.
  2. Bus: Bus 22 or 180 to Groenplaats, followed by a walk to your destination.
  3. Walking: It’s about a 25-30 minute walk from the station to Sint-Michielstraat.

Coming from Antwerp South Station:

  1. Tram: Tram 4 or 24 to Groenplaats, then a short walk to Sint-Michielstraat.
  2. Bus: Bus 180 to Groenplaats, followed by a walk to your destination.
  3. Walking: It’s about a 20-25 minute walk from the station to Sint-Michielstraat.
  4. Metro: Lines 3, 5, 9, or 15 will take you to Groenplaats, and from there, it’s a 13-minute walk to your shop.

Bike and E-step options:

  1. Bike: Rent an A-Velo bike or use Donkey/Blue-bike rentals near the station.
  2. E-step: You can use the Bird, Lime, or Poppy app for an approximately 12-minute ride, costing around 3.5 – 5 euros. You can find this all around the city.

Remember to check schedules and routes to plan your journey accordingly. If you have any feedback or if anything is unclear, please let us know. We look forward receiving you and design your perfect suit together!